Easter is right around the corner, but they won’t look like a traditional holiday thanks to the pandemic that is in full effect. Celebrants won’t be piling into a church for Sunday Mass, and they won’t be heading out to brunch after mass either. Large Easter gatherings that would typically require catering are canceled. Children won’t be out hunting eggs, and even the Easter Bunny has to practice social distancing. It’s not all hum drum and sadness though, your restaurant can be a beacon of hope during these trying time.
The good news is people still want ways to celebrate, and your restaurant can help them feel like their holiday is saved by putting together special Easter meals with great promotions. We’ve compiled a list of the best Easter promotions for restaurants during COVID-19, and some tips on creating your promotion. Act fast. Easter is nearly here.
Top 10 Best Easter promotions for Restaurants During COVID-19
There are a lot of things you can do to make your Easter promotion stand out from the crowd in today’s world. While we are all locked down in quarantine, the most crucial factor is to set up easy ways for customers to pick up their Easter meals or receive a delivery. See what these restaurants are doing to spread the word about their promotions, each one with a unique offer and delivery method.
Maiale Deli in Delaware: Maiale Deli in Delaware is checking all the boxes when it comes to using Twitter effectively to reach their customers and make them aware of their Easter Brunch Promotions.
Patina Green Home and Market in McKinney, TX: Patina Green Home and Market has teamed up with Ambrosia to provide unique Easter baskets for both children and adults. Some adult baskets even include wine. They have four Easter basket options to choose from on their site, which are available via pickup only.
Dillas Primo Quesadillas: Dillas is offering their in-house smoked brisket at a special price for their Easter promotion, allowing customers to call ahead and pick up their orders on Saturday only.
Legacy Food Hall: This might be the most special promotion we’ve seen yet, because someone dressed as the Easter bunny drops off your order!
HoQ Restaurant in Des Moines, IA: HoQ only serves brunch twice a year, for Easter and Mother’s Day. They made their at-home Easter brunch special promotion more unique by having customers place their orders through an event page on Event Brite. Customers order their meal tickets through the event portal, which includes brunch for two with each purchase.
Chompies Chain Restaurants: Chompies Easter brunch specials make it easy to celebrate with your entire household with options for families of four to eight, and they are using the trending Twitter hashtag #EasterBrunch to spread the word via social media.
Carnivore and the Queen: Carnivore and the Queen is a fine dining hall in Downers Grove, IL, which had to adapt to dining hall closures quickly to stay afloat. Their Easter specials give customers the exceptional dining experience in the comfort of their own home with four servings for each brunch selection. Their guests are celebrating in style and elegance, and can even have wine or beer delivered with their Easter brunch.
Rams Head Roadhouse near Annapolis: Rams Head Roadhouse has dinner covered, their Easter promotion menu includes an 8-10 lb. ham for only $50, with side options starting at $10. An Easter ham is a great dinner menu item, and their price point is just what consumers are looking for during these difficult times. They’re still delivering these meals, and offer bottles of wine, growlers, and specialty Easter baskets for delivery as well. They’ve seen a great response on Facebook with their recent social media post about their specials for the Springtime holiday.
Snooze an AM Eatery: Snooze specializes in breakfast and lunch specials, and they are rocking the Easter promotion specials like no other restaurant we’ve seen. Their recent LinkedIn post boasts a free DIY egg dying kit with Easter meal kit deliveries. Their customers can choose from Overnight Brioche French Toast Bake or Hash Brown, Egg, & Veggie Casserole. Families can cook these meals together and enjoy their craft activities while they celebrate inside together.
To get started with your own meal-prep services check out our recent article from Lavu.
Melt Kitchen and Bar: Melt’s special Easter menu has all the fix-ins you would find if you went to grandma’s for Easter, without the mess in the kitchen to clean up afterward. They’ve got deviled eggs, carved ham, spinach salad, and even roasted asparagus with hollandaise sauce. They’re traditional take on this Easter menu will have families feeling like they have more normalcy in their life while celebrating Easter with only those in their household.
Tips for Setting Up Your Restaurant’s Easter Promotion
Easter is a time of joy for those who celebrate, show them a good time by getting fun with your promotions. Maybe you’ll have a bunny rabbit delivery person, or perhaps you’ll offer Easter baskets with your Easter orders. Whatever you choose, make sure you’re having fun with it.
While social distancing may be in full effect, you can still get social and reach out to your customers on social media platforms. Look up the hashtags #easterbrunch or #easterspecial to see how other restaurants are handling their social media promotion, and start getting the word out NOW.
Set up Delivery
If you don’t already have delivery in place, it’s time to set up delivery now. People are fearful of leaving their homes, and delivery is on the rise. If you’re a Lavu customer, you can easily integrate with MenuDrive by activating your free MenuDrive account.